Concept project
This is an unsolicited redesign concept — built to show the quality of work we'd do for a professional services business like this. Not work for a paying client.
The result
3× more initial consultations booked in the month after launch vs the month before
The challenge
A Wellington family law firm that relied entirely on word of mouth. Sensitive practice area — clients often in distress, needing to reach someone immediately, not get voicemail.
What we built
Warm, authoritative website that communicated expertise without corporate coldness. AI receptionist trained for sensitive intake conversations: calm, empathetic, always available. Handles out-of-hours enquiries and triage.
What happened
Initial consultations tripled. Lawyers report clients arrive better prepared because the AI captures context upfront.
Website AI Receptionist Professional Services